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Shane Greeves3 Posts

Global Executive Creative Director | London, UK

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Bio

I joined FutureBrand in 2005 as Executive Creative Director LONDON, prior to being with Enterprise IG (now Brand Union) where I was responsible for the Global Vodafone account for 4 years. In 2006 I was appointed to lead the FutureBrand Global Creative Circle and in 2007 was appointed to the McCann WorldGroup Global Collective. In 2008 I was appointed Global Executive Creative Director. Rather than focusing on one particular area, I have worked across a huge range of disciplines, from print to large branding projects, such as the rebrand of Vodafone, to launch programmes for the likes of Disney/Buena Vista International. I have also put my creative prowess to work against a wide variety of sectors, from: Banking - working on a global brand creation programmes for Barclay’s Premier, Barclay’s Latitude Club, in collaboration with McCann LONDON and SPAIN, to Britian’s entry for the 33rd America’s Cup, and lucky enough to work alongside the McCann NY team on the USArmy Army Strong visual identity. The next big challenge... FutureBrand, part of McCann WorldGroup, the official marketing services provider for the London 2012 Olympic and Paralympic Games are now responsible for the delivery of all branding communication for both games. A native Australian and winner of many industry awards, including: Communication Arts, Anerica’s Art Directors Club, GRAPHIS, Design Week Benchmark Awards, Global Collective Awards. He also also a member of D&AD. For more details see my Linkedin page. I have a supportive family, a great wife and 3 amazing, yet demanding kids.

Favorites

Music:
Whatever my kids think is cool...
TV:
News, occasional drama, thriller, and pretty much action or sci fi movies. And what ever my kids are watching!
Books:
I collect books on surfing history and the America's Cup. Also like reading magazines on planes.
Movies:
Foot Locker, Avatar etc. Movies worth seeing. Not wedded to any one type. Also love watching clips from You Tube with my kids.

Interests

Hobbies:
Very keen surfer (longboard), cyclist - ride to work every day, no matter what the weather, gardening, spending time on the Isle of Wight.

Shane's Most Recent Posts

Branding

Ordinary done extraordinarily

by Shane Greeves on Mar 28, 2011

The world’s first designer energy saving light bulb - The Plumen 001 lightbulb, has won the Design of the Year Award at the 2011 Brit Insurance Design Awards. It was selected from amongst 90 shortlisted products including entries such as The Mayor of London’s bike… Read More +

Branding

MIT MEDIA LAB’s new logo

by Shane Greeves on Mar 22, 2011

It’s always a challenge to break the norm and be original. There are many formula’s to logo creation – you often see adaptions to these formula’s. So, it great when you see a fresh new approach that breaks new ground. The idea around one logo is… Read More +

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Business

ART or ARCHITECTURE

by Shane Greeves on Apr 1, 2010

The Mayor of London Boris Johnson and Lakshmi Mittal, Chairman and CEO of ArcelorMittal, yesterday unveiled the artist and design chosen to create a spectacular new… Read More +

FutureBrand is part of McCann Worldgroup, the official marketing services provider for the London 2012 Olympic and Paralympic Games.

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