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Veronique Bergeron2 Posts

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Veronique's Most Recent Posts

Branding

Room to Think: A New Gift from Google

by Veronique Bergeron on Mar 29, 2011

This may be the understatement of our age but it bears saying, again and again: Google is an exceptional company. There are plenty of reasons to believe—from a workplace time-rationing scheme that engages employees in their passions, to a corporate philosophy focused on… Read More +

Branding

Can brands spread city love?

by Veronique Bergeron on Mar 18, 2011

I am one of those strange people who love concrete and subway rats and skyscraper shadows. In this, I am joined by 8 million other folks who call these five boroughs home, the 3.6 billion people who currently live in cities worldwide, and many city-lovin’ brands. For-profit… Read More +

FutureBrand is part of McCann Worldgroup, the official marketing services provider for the London 2012 Olympic and Paralympic Games.

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